HISTORY

The Greater Victoria Festival Society

The Greater Victoria Festival Society was incorporated under the Society Act on March 3, 1992.

MISSION:
Our mission is to provide a creative range of free family-friendly festivals, and a variety of events that enhance our community’s quality of life by strengthening connections; building awareness of diverse cultures; creating safe and inclusive opportunities for everyone and actively encouraging a sense of community pride.
VISION:

Our vision is to present world class events that showcase our region across all demographics to both domestic and international audiences. To provide a platform for outstanding entertainment, contribute to year-round sustainable economic development, encourage positive mental health and well-being, and support local businesses and charities.

We produce annual events such as the Victoria Day Parade, the Santa Light Parade, Wicked Victoria and the St Patrick’s Family Fun Day. Our events and parades bring joy to the community, draw thousands of people to our downtown core, help to drive our local economy and they shine a light on our amazing community spirit.
Our Society also leverages these events to help support and bring awareness to several local charities.

Bringing people together is our passion!

EXECUTIVE DIRECTOR
Kelly Kurta
With more than 25 years of leadership experience across transportation, logistics and safety, event production, partnership development, and philanthropic fundraising, Kelly Kurta is a dynamic executive known for delivering complex, high-impact initiatives that strengthen communities and drive meaningful results.

Beginning her career in transportation and safety management, Kelly developed strong operational expertise in risk mitigation, team leadership, and regulatory environments—experience she now applies to producing large-scale public events and festivals across Greater Victoria. As Executive Director of the Greater Victoria Festival Society and founder of Kaemac Services Inc., she manages multi-layered budgets, logistics, volunteers, sponsors, and municipal partnerships, securing millions of dollars in sponsorships, grants, and charitable contributions over the past decade.

A strategic thinker and collaborative leader, Kelly is deeply committed to building vibrant, inclusive community experiences. In her spare time, she enjoys travelling with her husband Rory of 32 years, cooking, having coffee with friends, and embracing new experiences.

Our Board

PRESIDENT
Laura Coultish
Model Division
VICE-PRESIDENT
Barbara Coultish
Talent Division
SECRETARY
Connie McConnell
DIRECTOR AT LARGE
Katie Gaetz
DIRECTOR AT LARGE
Hazel Braithwaite
DIRECTOR AT LARGE
Maria Cappiello
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